IAC VOICE, Volume 4, Ausgabe 77 November 2012, Circulation 4,101

Linda

Aus der Redaktion

Willkommen im November 2012 Ausgabe des IAC VOICE!

Botschaft des Präsidenten - Im Auge des Sturms
Susan R. Meyer, MCC (IAC)

Hurricane Sandy got Susan R. Meyer thinking about what’s real and what’s
hype when it comes to the coaching industry. She also has some important questions
for you to answer. Scroll down or Hier klicken um mehr zu lesen.

The IAC Coaching Masteries: A Beautiful Interdependence – Mastery #1
[Infographic] Inside Scoop – Natalie Tucker Miller, MCC (IAC)

In her latest instalment in this series of infographics, Lead Certifier Natalie
Tucker Miller puts Mastery #1 in the center and explores its relationships with
the other Masteries. Drücken Sie
um mehr zu lesen
.

Social Media 101 – Expand Your Coaching Practice through Social
Medien
Besondere Mitglied Nutzen - Sara Sims, CoachingWebsites.com

This month's featured member benefit is the CoachingWebsites.com website service
for coaches. In this article, Sara Sims offers some tips for coaches who are
just getting started with social media. Scroll down to view the full article,
or klicken Sie auf den Artikel online zu lesen.

Trainer Wie man einen Viking
Werkzeuge für Coaching Beherrschung - David Papini

IAC Licensee David Papini found himself watching a children's cartoon movie
for the nth time, but this time he discovered a masterful and efficient coaching
session between two Vikings. Read the very creative way he spotted the IAC Coaching
Masteries throughout this brief exchange. Drücken Sie
to read the article
.

Einsendung
zu der STIMME sind jederzeit durch den Monat willkommen. Hier klicken, um
lesen Sie unsere Einreichung
Richtlinien
.

If
Es gibt Themen, über die Sie in zukünftigen Ausgaben lesen möchten, oder
Wenn Sie Feedback zur heutigen Ausgabe haben, Bitte
Kontaktieren Sie mich direkt
.

Warm
wünscht sich,
Linda

Linda
Dessau, CPCC
Editor, IAC® STIMME
E-Mail: voice@certifiedcoach.org
www.contentmasteryguide.com

PS
Bist du bei Twitter? Sie können dem IAC unter folgen http://twitter.com/IACCoachMastery.
Es gibt auch eine Liste der VOICE-Autoren, Kolumnisten und IAC BOG-Mitglieder
at http://twitter.com/lindadessau/iac-voice-contributors.


Comment Jetzt


Ab
der Präsident

von Susan R. Meyer,
MCC (IAC)

president@certifiedcoach.org

Im Auge des Sturms

This month’s President’s Message is being written as Hurricane
Sandy makes its way slowly up the eastern seaboard of the US. Winds have been
high since last night. The entire transportation system has been shut down.
People have been asked to evacuate. The electricity may or may not go out. Hype
or reality? Who knows.

As I look at the IAC and the coaching industry as a whole, though, I find myself
asking the same question. My Inbox continues to be flooded with dire warnings
about how coaches are not making any money, don’t have skills, need to
learn how to market, sell books, create programs, etc. And all of these have
a grain of truth, perhaps. I read articles about how coaching is: not a profession,
an emerging profession, a fad that has peaked, life-changing, useless, not well-researched,
carefully documented or not regulated. Others claim that coach preparation is
not sound, is excellent, is based on educational principles or is based on nothing.

Dies, um Oprah zitieren, ist das, was ich sicher weiß:

  • I have a deep, abiding appreciation for the IAC Masteries and continue to
    find applications for them in my business and in my life.
  • Die meisten der Trainer, die ich kenne, sind gut ausgebildet und sind lebenslang Lernende.

There are many successful coaches out there—and a large group of them
are part of the IAC.

Dies ist, was ich nicht weiß:

  • Was wollen Sie von einem Berufsverband?
  • Wo dienen-oder wir nicht dienen-du gut geschlafen?
  • Als wir unser zweites Jahrzehnt nähern, was würden Sie in unsere Zukunft zu sehen?

Ich würde gerne Ihre Antworten zu hören. Sie erreichen mich unter president@certifiedcoach.org
oder an unserer LinkedIn
Gruppe
oder unsere Facebook
Gruppe
.

I’m listening. Your Board of Governors is listening. How can we serve
Sie?

Mit 
herzliche Wünsche für Ihren Erfolg,
Susan R. Meyer


 
Susan R. Meyer, MCC (IAC) ist Präsidentin von Susan R. Meyer, Coaching
und Beratung und von Life-Work-Coach. Sie bietet persönliche und Executive
Coaching und Moderation von Seminaren zu Themen wie Lebensplanung,
emotionale Intelligenz, Führungskräfteentwicklung, Kommunikation und
Coaching-Fähigkeiten für Manager. www.susanrmeyer.com.

 


 


Comment Jetzt




Social Media 101 – Expand Your Coaching Practice through Social
Medien
by
Sara Sims

Coaches know they need to have an effective online presence to grow their practice,
and part of that includes participating in the social media networking phenomenon.
Don’t be overwhelmed, it can be very easy and I’ll show you how.

Social media includes popular platforms such as Facebook, Twitter, LinkedIn,
YouTube and blogs. You can build your following by seeking connections with
your current clients and colleagues, and also by linking yourself with any organization
or association that you are part of.

Today there is a large audience looking for great coaches, and 96% are looking
online – this is where social media can make such a difference. Your posts
and tweets will enhance your reputation and pique people’s interest when
they are looking for coaching services.

Start with Twitter and Facebook. Be sure to create a separate Twitter account
and Facebook page for your business. The benefits to having a page for your
practice are that users can endorse you by promoting your page to their friends,
and the page can be strictly professional. Then lock the privacy settings on
your personal profile to keep the public from viewing your personal interactions.

Your clients want to engage with you and are looking for fresh content, articles,
interesting tips, and thoughts for the day. Using social media, coaches can
also help enhance their brand awareness in the community by establishing their
niche in their area of expertise. You can build partnerships with helpful referral
organizations to create a wider following. Most importantly, keeping your services
“top of mind” to your followers will help encourage them to schedule
appointments with you.

Tipps für Updates auf Social-Media-Buchung:

  • Make your updates timeless so they are relevant no matter when someone reads
    Them.
  • 75% of your comments should provide value to the reader. These could be
    inspirational quotes, questions that elicit thought and feedback, interesting
    metaphors or encouragement to take an action.
  • 25% of your comments could ask them to do something, such as complete a
    survey, subscribe to your e-newsletter or register for a free workshop. Even
    better, offer package deals or discounts for sessions with you.
  • Set aside time to post on social media and have fun with it! Spending focused
    time just twice a week is easy to manage, and that consistency can make a
    big difference to your results.
  • To save time, you can link your Facebook and Twitter accounts so that when
    you post something on Facebook, it automatically posts on Twitter. Just be
    mindful that Twitter has a 140-character limit.

Sara Sims

 

Sara Sims ist Director of Business Development bei CoachingWebsites.com.
CoachingWebsites bietet einen umfassenden Website-Service
für Coaches, die Domain, Hosting, Design, Content, SEO, Credit beinhalten
Kartenbearbeitung, Online-Terminanfragen und mehr ohne Einrichtung
Gebühren oder langfristige Verträge für nur $ 59 pro Monat.

 


Mitglied Vorteil: IAC-Mitglieder erhalten ihre ersten drei Monate kostenlos.
Log
Weitere Informationen finden Sie im Abschnitt "Nur für Mitglieder"
.

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