From the President

by Vicki Zanini


“What lies behind us and what lies before us are tiny matters
compared to what lies within us.” – Ralph Waldo Emerson.

This is one of my favorite quotes and naturally came to mind as the IAC received the preliminary report last month from Nina East, the marketing and branding consultant hired earlier this year. And, of course, you will also recognize Nina as our own beloved certifier and founding member. Nina knows the IAC, she’s been here since the beginning, and we are fortunate to have her on board as we take a close look at “what lies within” and how we share that with the world.

It turns out that we know quite well “what lies within” and this is stated very clearly in the IAC Strategic Plan which is available in its entirety on our website. Here is an excerpt:

The IAC:

  • Holds a premier standard for coaching excellence.
  • Recognizes coaching mastery and the variety of paths that coaches have taken to achieve it.
  • Provides a self-initiated learning agreement approach to ongoing accountability for maintaining high standards of coaching mastery.
  • Is viewed as a visionary and proactive leader in the development of coaching worldwide.
  • Is an attractive vehicle for highly qualified and mature individuals to serve the community and forward their aspirations for coaching:
    • Attracts innovators, trailblazers, and pioneers;
    • Stands for both innovation and mastery in coaching;
    • Board members and volunteers are motivated to advance coaching in the world for the benefit of all.
  • Reaches and supports users of coaching in different environments, across global cultures.
  • Is managed by experienced coaches, with diverse backgrounds.
  • Has the capacity to serve 10,000+ members in multiple languages

This was true when it was written in 2010 and is certainly true today. We understand that we are more than a certification organization, although this remains an important function.

We are also a coaching mastery organization where coaches gather, network, learn, grow and inspire one another. We continue to witness this in conferences and at chapter meetings. We certainly experience this in our leadership meetings. And we are beginning to see some very exciting opportunities to experience this virtually in the Path to Coaching Mastery, and the Coaches Book Club. (Email Terri Hase at for details!)

We continue to attract coaches who are committed to not only certification but coaching mastery. We are well equipped and positioned to support these coaches and we plan to get even better at it. And better at sharing our message with the world – phase 1 of the website makeover is well underway!

Finally, I am thrilled to welcome Jinny Wang to the IAC Board of Governors. She is an IAC licensee and chapter president from Taiwan and is well known for her leadership skills and many contributions to the IAC. To read her biography and learn more about her, visit the IAC website.

Be sure and stay connected and informed through our social media channels and of course the VOICE. It’s been said before but I’ll say it again, the best is yet to come!

Vicki Zanini Vicki Zanini is founder of Vicki Zanini Coaching & Training. As a certified holistic life coach, she works with individuals and groups who are ready to create new possibilities, boost personal effectiveness, and experience a deeper sense of meaning and inner peace. She has been leading coaching groups and workshops for over 15 years in personal development, self-care, creativity, and intuition. Visit her website at

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